It’s well-known to all that tote bags often dominate key promotional and marketing metrics. The association of advertising professionals reports that half of U.S. consumers own promotional totes. It makes more of an impression than any other type of promotional campaign and has a larger screen size on average than pens, hats and wine sets.
Promotional tote bag is a promotional motivation, but without the appropriate context in your next campaign, you can waste the potential of this cost-effective promotional item. Here are some of the best ways to make the most of your next promotional bags order:
Millennials are more likely to buy products from companies who practice sustainability in a production capacity and by how the company positions their brand. Being eco-friendly is important to attract new consumers, and tote bags are among the most environmentally-conscious promos you can buy.
Promotional totes allow recipients to discard wasteful plastic bags at supermarkets, local pharmacies and outdoor events such as concerts or sporting events. Customers and exhibition participants are encouraged to use as many durable, reusable tote bags as possible to protect the environment. This will maximize your brand exposure while creating goodwill for your organization and opening up opportunities for hundreds of consumers with a dollar’s worth of investment.
The sky’s the limit with promotional tote bags. Material options, artwork possibilities, and your ability to design a unique tote bag are all factors for success. However, smaller brands can benefit from stylish selections that are also extremely cheap. Most tote bags will last for a year or more even with constant use, so don’t count out any options.
Promotional bags are immediately useful, and consumers are more likely to hold onto a promotional product if it serves a clear function. Tote bags that are foldable and compact are an easy way to stand out at large events, especially if many competing brands are present.
The promotional bag is a simple gift that gives attendees at trade shows, job fairs, fundraisers, corporate retreat and orientation events a place to store all their belongings. Documents, materials, and items they collect throughout the day are kept in one place. Wherever they go, your design will be seen by dozens of people every minute. There’s really no harm in using promotional tote bags for marketing